Introducing Charity marketing: contemporary issues, research and practice

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Hyde, Fran and Mitchell, Sarah-Louise (2021) Introducing Charity marketing: contemporary issues, research and practice. In: Charity marketing: contemporary issues, research and practice. Routledge Studies in Marketing . Routledge, Oxen, UK, pp. 1-3. ISBN 9780367680893

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Item Type: Book Section
Uncontrolled Keywords: charities, nonprofit organisations
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: The School of Business, Arts, Social Sciences and Technology
Depositing User: David Upson-Dale
Date Deposited: 17 Dec 2021 12:40
Last Modified: 02 Sep 2026 13:48
URI: https://oars.uos.ac.uk/id/eprint/2168

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